Conventions and Meetings Management
This course covers all aspects of management and operation of the convention/meetings market of the tourism industry. It includes an introduction to the meetings industry, promotional activities, negotiating for meeting services, convention market salesmanship, customer service and convention operations. Facilities and event planning, convention methods and techniques are explored at length. The class will examine the growing interest in the topics of sustainability and 'going green' as it relates to meeting and event planning. The class will identify various approaches to hosting events that respect the environment and how to leave a smaller carbon footprint.

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