Program Overview: Integrated Media
Restricted Entry,
Associate of Applied Science Degree Program
With options in:
MHCC Faculty Advisers
JD Kiggins: 503-491-7632 - Room AC 1385 JD.Kiggins@mhcc.edu
Christina Maier: 503-491-6992 - Room AC 1375 Chris.Maier@mhcc.edu
Jack Schommer: 503-491-7611 - Room AC 1372 Jack.Schommer@mhcc.edu
MHCC’s INTEGRATED MEDIA program is an exciting new approach to training students for employment in the thriving Creative Services industry. It represents the first of its kind in Oregon and leverages decades of faculty experience, state of the art facilities, and the rapidly emerging emphasis on digital media. This new format has emerged from our historically strong individual professional technical programs in Photography, Television, Radio Broadcasting and Graphic Design and features interdisciplinary instruction from faculty with deep professional experience.
The Integrated Media Program is a unique opportunity for you to explore a broad-based digital media education. The creative industry is being pressed to do more, do it faster — and more effectively. There is high demand for employees with digital skills. Powerful personal computers and access to high-speed Internet has changed the way we create and consume media. The Integrated Media Program emphasizes a shared core of digital skills across the disciplines of photography, design, audio and video. Classes are small, focused and rigorous. After selecting an option, you’ll receive specialized instruction in that area while gaining exposure to the wider field of Integrated Media.
Because businesses increasingly require content creators from each discipline to work in collaboration, Integrated Media developed courses in which students from different options can work in teams on projects requiring varying areas of specialization. By working across traditional boundaries, students achieve fluency in multiple design settings and applications. They learn to conceptualize, plan, build and promote products/projects in a variety of digital media. Students involved in Integrated Media projects create solutions that incorporate sound, video, photography, lighting, acting, script
writing, animation and design.
Computers are the primary tool for the planning and presentation of work created with digital tools. Examples include using software to design a print ad or magazine spread, record a podcast, manipulate photographic images for a montage or produce a video. Students use digital media to put their ideas into motion, creating animations, sound tracks, titles and an array of special effects. In many instances, the final presentation is viewed only on a computer or via the Internet or on a portable media player.
Employers favor those who have excellent technical skills as well as the behavior to work effectively in teams and independently. Today’s creative professional needs to be able to function beyond the boundaries of a single discipline and is often called upon to contribute in a variety of media. Portland’s demand for creative talent is supported by well-known international firms such as Nike, Adidas, Wieden+Kennedy, Laika, and Columbia Sportswear.
Many graduates find that freelancing (contract work) offers higher pay and more flexibility than being a full time employee, so we’ll teach you the business skills to succeed as a creative contractor.
For employment information, please contact an Integrated Media faculty adviser, MHCC’s Career Planning and Placement Center or visit www.mhccim.com.
Program Outcomes
At the completion of this program, the student should be able to:
- prepare documentation showing the analysis, research and information gathering, prototyping and evaluation methods used to solve a communication problem
- create a communication solution that addresses the physical, cognitive and social factors of a particular audience
- create and develop audio/visual form in response to communication problems, including an understanding of the principles of visual organization/composition, information hierarchy, symbolic representation, aesthetics, and the construction of meaningful messages
- understand tools and technology, including their roles in the creation, reproduction, and distribution of audio/visual messages. Relevant tools and technologies including time-based and interactive media
- understand history, theory, and criticism from a variety of perspectives including those of art history, language, communication and information theory, technology, and the social and cultural use of media
- identify and adhere to professional practices
- behave appropriately in both self-directed and shared learning environments
- demonstrate sufficient dexterity to perform work and function safely in a production environment and/or computer lab.
The Integrated Media Programs are Restricted entry programs. Prospective students must satisfactorily meet admission program criteria and the application deadline to be considered for admission. Further information and application packets are available on the MHCC website at www.mhcc.edu/LRadmissions.
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